Business for Unicorns · Sports Performance Pricing Playbook

Sports Performance Rate Calculator

Price from your real costs, not gut feel. Enter your numbers, and this builds a simple three-tier ladder — Entry, Core, and Elite — at the margin you set. Adjust and watch it update.

Your Numbers

Start with your real costs. Rough is fine — you can refine later.

$
$
min
%

Define your three tiers

Your Pricing

Suggested per-athlete pricing, priced up from what each session actually costs you.

True cost / session
$0
Break-even (Core athletes)
0

Anchor high: present Elite first so Core feels like the smart choice.

Reference tool for the Sports Performance Pricing Playbook. Outputs are starting points — set a floor you'll never go below, then adjust to your market. · Business for Unicorns